Posted on November 14, 2013 by Cara Koenigsberg
Recently, I read an article on Quirks.com called “What happens when community participants start acting like researchers?” The authors discussed a few new approaches to positively incorporate members into the moderating process within online communities.
Posted on November 13, 2013 by Allyssa Gresser
I recently was catching up with an old colleague of mine who asked me what it was that we really do at KL Communications. I gave him my typical response of “we are a research agency that specializes in customer co-creation.” To that, my colleague replied, “Who isn’t doing that these days?” This response really got me thinking, and prompted me to Google search “customer co-creation.”