What Most Companies Regret When Building a New Product Launch Marketing Plan
“Hindsight is 20/20”… “if only”… and “regrettably” are the terms uttered by those who have learned the hard way through experience. The same holds true for companies who have skipped or skimmed over the critical market research step of building a new product launch marketing plan. If you’re about to develop or launch a new product, …
Read More